Sponsor the broadcast
One sponsor a night, read on air in the programme's own voice and declared as sponsorship every time. The commentators write the read; you choose the night.
Reading the board…
The producers vet the winning bid before a penny moves and before anything airs. No gambling, alcohol, medical, political, or anything about a real person. Lose, and your card is released and you are charged nothing.
Want your own message read out instead? That is free, and it goes in from the front page.